JamesAllen.com will be the exclusive online retailer of CanadaMark certified diamonds, and each of the Dominion's stones listed on its website will bear unique serial number, and will have an official certificate of origin from either Ekati or Diavik diamond mines.
"We are excited to partner with Dominion, continuing on our path of transforming the diamond industry by giving consumers a better diamond-buying experience – in this case, full transparency of their diamond's journey from the mine to their or their loved one's finger,” said R2Net’s co-founder and CEO Oded Edelman.
The CanadaMark diamonds are tracked at every stage from the mine to the polished stone through independent, audited processes. The program is a hallmark guaranteeing Canadian origin, and works with clients to assure end consumers that their diamond is responsibly mined in Canada.
“We are thrilled to partner with JamesAllen.com to offer increased transparency for diamond buyers, with a complete view into their diamond's source from mine all the way through to the gift box," said Jim Pounds, Dominion’s Executive Vice President, Diamonds.
JamesAllen.com is the fastest growing online retailer of engagement rings and loose diamonds, and Dominion is Canada’s largest independent diamond producer.
Theodor Lisovoy, Rough&Polished, Moscow