The Gem and Jewellery Export Promotion Council (GJEPC) of India, in partnership with Diamond Producers Association (DPA), will present the first-ever ‘Prelude to IIJS 2017, a B2B fashion showcase event on 26th July 2017 in Mumbai one day before the 34th edition of their annual India International Jewellery Show (IIJS), starting from 27th-31st July 2017. The Machinery Section is being organised at Hotel Lalit Mumbai from 28th-31st July 2017.
Prelude to IIJS 2017 will feature leading jewellery manufacturers showcasing their exquisite jewellery collections specially created for the Show.
The ‘Prelude to IIJS 2017’ B2B jewellery fashion showcase is supported and partnered by BVC Logistics as Powered by partner, Shilpi Jewellers and Royal Chains as Co-partners, and Gemological Institute of India (GII) as lab partner.
The jewellery collections have been specially created by selected 15 manufacturers for IIJS 2017. Leading manufacturers participating in the Prelude event are: Agarwal And Company, Alma by PGP, Anand Shah, Baheti Gems & Jewels Pvt. Ltd., CVM Exports, Geeta Shyam Jewellers (Sunil Jewellers), Gitanjali, Kiran Jewels, Laxmi Jewellery, Palak Jewellers, Priority Jewels, Romil Jewelry, Sanskriti Jewels, Sheetal Manufacturing and Vasupati Jewellers.
Praveenshankar Pandya, Chairman, GJEPC, said, “Prelude to IIJS 2017 is a new format that is focused on showcasing the best jewellery collections of IIJS 2017 to a select group of prominent buyers from India & abroad. As the Indian gems and jewellery industry strives to reach new pinnacles of success, Prelude to IIJS 2017 gives retailers, wholesalers and distributors an opportunity to select exclusive jewellery designs precisely crafted with the best technical know-how.” He added, “In sync with GJEPC’s Mission 2022 strategy, the Prelude event showcases trendsetting Indian craftsmanship, design capital and capabilities to the world. With IIJS becoming bigger and busier every year, the Prelude event allows the global trade to get a preview of jewellery fashion style & trends for this season and also sets the foundation for one-to-one interactions, discussions and deliberations prior to the commencement of the biggest international jewellery trade show in the world.”
During the ‘Prelude to IIJS 2017’, Diamond Producers Association (DPA) will officially launch their Generic Diamond Promotion Campaign for India.
Aruna Gaitonde, Editor-in-Chief of Asian Bureau, Rough & Polished