White Pine Trading, one of the world’s largest recycled diamond companies, recently announced that it will offer a new sales format, “Buy Now,” at its diamond sales events. “Buy Now” is a new purchasing configuration that allows clients to immediately purchase lots of recycled diamonds, with an option to bid up to 10 percent below listed price, Rough&Polished were reported at the company.
White Pine Trading first introduced “Buy Now” on a trial basis at a sales event in New York last month and found it to be a tremendous success, selling over 80% of its catalogued recycled diamonds using this feature.
Myles Schakler, White Pine Trading’s Director of Sales, stated, ““Buy Now” is an effective solution for both buyers and sellers. In a market with less demand, buyers seek to maximize their time by knowing where prices stand. Furthermore, suppliers want to know they can get fair market prices for their diamonds by eliminating weak offers. We are excited to be offering this new format and we are confident that this method will result in a greater trading efficiency and improved sales.”
The next “Buy Now” sale will take place from September 19 to September 23 in Hong Kong at the Sky City Nine Eagles Golf Course, on 20 Sky City Road East, across the street from the AsiaWorld-Expo.
White Pine Trading LLC is a well-established recycled diamond company, with offices in New York, Barcelona, Birmingham and Tokyo, with buyers across the United States, United Kingdom and Europe. White Pine buys recycled, polished diamonds of all sizes and grades either loose or in second-hand diamond jewelry, from the smallest melee to diamonds one carat and above. White Pine remanufactures chipped, damaged and poorly cut diamonds in order to homogenize appearance. It uses a significant proportion of its diamonds in jewelry, and resells the remainder, which is distributed primarily in the US and Asia to a network of industry participants, including retailers, jewelry manufacturers, diamond manufacturers and dealers.
Tatiana Alexandrova, Rough&Polished, Moscow
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