Helga Pombal: Angola's Stardiam finds solution to the threat posed by lab-grown diamonds

Stardiam manager of production Helga Pombal told Rough&Polished's Mathew Nyaungwa on the sidelines of the Angola International Diamond Conference that lab-grown diamonds are creating a parallel market for more accessible stones, combined with lower...

Yesterday

Ellah Muchemwa: ADPA to launch Africa's first diamond mining standard next year

The African Diamond Producers Association (ADPA), which is based in Luanda, Angola, and represents the interests of mainly African diamond producers and those with the potential to produce diamonds, will next year launch the Sustainable Development...

04 november 2024

Dmitry Fedorov: I want our jewelry to be displayed at a museum in the future

Dmitry Fedorov is the founder of the eponymous jewelry house. His main focus is the creation of Orthodox-inspired premium luxury jewelry of high artistic merit. He told Rough&Polished about his journey in the jewelry industry, about choosing the ‘Orthodox...

28 october 2024

Responsible business practices ‘no longer optional’, says WDC President Feriel Zerouki

The president of the World Diamond Council takes time out of her busy schedule to tell Rough&Polished readers about the critical work of the WDC. Zerouki, the first female present of the body, which includes all the important industry organizations among...

14 october 2024

James Campbell: Botswana Diamonds optimistic as it enters uncharted territory of using AI for mineral exploration

London-listed Botswana Diamonds has expressed optimism about the company’s use of artificial intelligence (AI) to scan the exploration database in Botswana to look for new mineralised deposits. Company managing director James Campbell told Rough...

07 october 2024

L'Azurde eyes expansion, opens flagship in Riyadh

10 january 2013

Saudi Arabia-based jeweler L’Azurde expects to invest $26.7 million (SAR 100 million) in expanding it diamond store network, tripling the number of locations to 30 in the next three years, Rapaport reports. L’Azurde recently opened its flagship store in Riyadh on Olaya Street and, during the gala launch, it reported an annual growth rate of more than 30 percent this past year.
L’Azurde produces more than 3,000 various jewelry items annually  in Riyadh, according to L’Azurde's chief executive, Selim Chidiac.  “The company is always seeking to develop new products that reflect the Saudi culture yet that are of the highest international standards,” Chidiac said.
L’Azurde's general manager, Ayman Al-Haffar, added, “The goal of our ambitious expansion in the retail sector is to provide diamond jewelry to different types of consumers and for different occasions. For example, we offer marriage sets and gem fashion sets like sapphire, rubies and pearls.”