Preregistration for the all-important JCK show in Las Vegas is up 7 percent, says show organizer ReedExpo. Preregistration at the sister LUXURY show looked even better, with advance sign-ups soaring 17 percent over last year.
Key areas of growth are high-end buyers and international visitors, particularly from Brazil, China, India, and Mexico, ReedExpo said.
Among the new events planned for this year are the Diamond Empowerment Fund’s Diamonds in the Sky event, the inaugural edition of which will be headlined by Chaka Khan, a presentation by De Beers CEO Philippe Mellier on Friday, May 30 and the debut of Food Truck Alley. Rob Thomas will headline the annual Rocks the Beach Event, on Sunday, June 1.
The anticipated keynote address to be given by De Beers Group CEO, Philippe Mellier, is an important highlight because it will mark the powerhouse brand’s inaugural address to an all-inclusive retailer audience in Las Vegas (to date, Mellier has only addressed Forevermark retailers). Taking the stage on Friday afternoon of the show, Mellier will undoubtedly have everyone captive as he shares his company’s perspectives on the outlook for the diamond industry (De Beers' Perspectives on the Diamond Industry).
LUXURY exhibitors and retailers shared their thoughts at the close of Day 1. "After a successful first day, we're looking forward to a great week. The organization and new floor layout at LUXURY is superb," shared Shant Hovsepian, Danhov.
The 2014 JCK show will run from May 30 to June 2 at the Mandalay Bay Resort and Convention Center.
Olga Patseva, Editor in Chief of the American Bureau, Rough&Polished
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