WDMF and Turkish Jewellery Exporters Association signed a Memorandum of Understanding

The World Diamond Mark Foundation (WDMF) and the Turkish Jewellery Exporters Association (JTR) signed a Memorandum of Understanding during a joint press conference held to announce the stepping up of cooperation between the WDMF and JTR.
The MoU was signed in the presence of other Turkish partners, such as Borsa Istanbul and HRD Antwerp Turkey.
The cooperation with JTR aims to implement the programmes of the World Diamond Mark in Turkey.
"In practical terms, this means that the WDM's first pilot programme for accredited retail members, i.e. Authorized Diamond Dealers (ADDs) will begin in Turkey, one of the most exciting, and rapidly growing luxury product consumer markets," WDMF Chairman Alex Popov said.
"Turkey, in recent years, has taken giant steps in the jewellery sector and its exports have risen rapidly, throughout the world. Our own domestic market is also expanding rapidly, much helped by an influx of tourists who also buy jewellery. At the same time, we feel that there is a lot of room to not only improve our marketing, but also broaden our educational, branding and promotional efforts. For instance, the cooperation with HRD Antwerp is a good example of efforts we are making to improve the quality of diamond and diamond jewellery retailing", JTR's chairman Ayhan Güner said.
At the press conference, the partners also introduced the first issue of a new joint international diamond and jewellery trade magazine, named the World Diamond Magazine.

Pavel Tolmach, Rough&Polished