The Tata Group-owned Titan’ company's jewellery business witnessed strong demand across its consumer businesses and clocked 36 per cent revenue growth over the festive quarter last year, the company said in the quarterly update. Buoyancy in jewellery demand driven by festive purchases in October and November helped the division achieve significant revenue uplift for the quarter, says report in Business Standard.
Now, the company is seeing significantly higher walk-ins at its jewellery chain Tanishq. It also witnessed higher new buyer growth than its total buyer growth driven partly by Tanishq's regionalisation strategy of winning in focus markets.
In the watches and wearables category, Titan saw 28 per cent growth compared to last year. It saw strong growth momentum with multi-brand channels mainly on the back of the Titan brand. The eyewear business grew by 27 per cent due to strong demand for sunglasses and frames and also buyers opting for international brands.
Aruna Gaitonde, Editor in Chief of the Asian Bureau, Rough&Polished
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