Millennials account for over $600 billion in annual spending in the United States.
While GN Diamond speaks with over 2500 retailers on a weekly basis it hears more and more the surge in lab grown diamond purchases among millennials.
It is estimated that by the end of 2022, the lab grown market may exceed $10 billion. Millennials are shopping for larger diamonds on a lower budget, concerned about resourcing and energy efficiency.
Lab grown diamonds certainly fill this need for these savvy shoppers, instoremag.com writes.
Born between 1981 and 1996, millennials came of age alongside computers, digital technologies, and social media.
These tech enthused shoppers love to research and purchase online, so it’s crucial that diamond sellers can meet them in-store with technologically-advanced, interactive, online sales tools.
Alex Shishlo for Rough&Polished
Exclusive
Dmitry Fedorov: I want our jewelry to be displayed at a museum in the future
Dmitry Fedorov is the founder of the eponymous jewelry house. His main focus is the creation of Orthodox-inspired premium luxury jewelry of high artistic merit. He told Rough&Polished about his journey in the jewelry industry, about choosing the ‘Orthodox...
28 october 2024
Responsible business practices ‘no longer optional’, says WDC President Feriel Zerouki
The president of the World Diamond Council takes time out of her busy schedule to tell Rough&Polished readers about the critical work of the WDC. Zerouki, the first female present of the body, which includes all the important industry organizations among...
14 october 2024
James Campbell: Botswana Diamonds optimistic as it enters uncharted territory of using AI for mineral exploration
London-listed Botswana Diamonds has expressed optimism about the company’s use of artificial intelligence (AI) to scan the exploration database in Botswana to look for new mineralised deposits. Company managing director James Campbell told Rough...
07 october 2024
Artur Salyakayev: For me, happiness is freedom to make my ideas happen and create valuable products
Artur Salyakayev is an art entrepreneur, founder of the International Jewelry Academy (IJA) and the INCRUA jewelry company. He has initiated and developed successful projects in jewelry industry and services sector. He is also a leading expert...
30 september 2024
Paul Zimnisky: China key for sustained recovery in demand for natural diamonds, prices
The curtailing of upstream and midstream natural diamond production in the past months is starting to have an effect on prices, according to the New-York-based independent diamond and jewellery analyst and consultant, Paul Zimnisky. He told Rough & Polished’s...
23 september 2024
