Sales of jewellery, watches, and valuable gifts in Hong Kong increased by 20.3% in September compared to the same period of last year. This figure significantly outpaced the growth rate of the overall retail market, signalling a continued recovery in consumer spending across the district.
According to data from the Hong Kong Census and Statistics Department, sales in value terms reached HKD 4.706 billion ($603 million), while sales in volume terms grew by 7%.
The growth in September follows year-on-year increases of 20.1% in June and 19.7% in July, while the growth rate slowed to 11.9% in August. The latest figures indicate a renewed acceleration following the August dip.
For the first nine months of 2026, sales in value terms rose by 22.4% year-on-year, totalling HKD 45.82 billion ($5.87 billion), while sales in volume terms increased by 6.8%.
Total retail sales in September grew by 6.4% in value terms and 3.9% in volume terms. For the period from January through September, total sales increased by 8.3% in value terms and 5.9% in volume terms.
The Department noted that sales growth was recorded across many retail segments, reflecting strong consumer sentiment among the local population. A government spokesperson added that the Mid-Autumn Festival also contributed to an increase in the number of visitors and a rise in product sales.
The recovery of the retail sector in Hong Kong has continued for 17 consecutive months; the government expects that further economic growth, rising household incomes, the hosting of major events, and the development of tourism will contribute to continued growth in consumer spending.
Hélène Tarin, Editor-in-Chief of the Asian Bureau, Rough&Polished
