We Cannot Turn Our Backs on Our DNA

(ehudlaniado.com) - No matter how hard we try, our DNA cannot be ignored. It is what sets our course and determines who and what we are. Denying that is to deny our very existence. This is true about our biological selves as well as our businesses. The DNA in the diamond industry is to buy rough, manufacture and sell polished. The price of polished is determined by consumers who walk into stores, that is a given. The fair cost per carat of rough is determined by the following equation: The total price of its polished output divided by its total rough weight in carats, less polishing costs and margins. I’ve said it many times in the past and I’m stating it here again. Why? Because that is our DNA and my manifesto.